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人民日报评视觉中国质疑是为了更好保护版权_图片

来源互联网    界面新闻
责任编辑王强
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原标题人民日报评视觉中国质疑是为了更好保护版权

图片来源海洛创意

首张黑洞照片大概不会想到在它光亮而又模糊的身姿传遍世界之后它在中国舆论场的第二落点居然会是一次有关图片版权的大讨论

这张图片的版权本无争议是明确归属于欧洲南方天文台问题在于图片发出不久后国内图片平台视觉中国很快将此图列为编辑图片企业相关负责人公开回复商业使用需付费这显然与版权属于欧洲南方天文台且只要注明出处就可使用的声明相冲突有媒体发现视觉中国网站的另一些图片版权也存在争议?#28304;ˣ?#22825;津网信办专门成立督导组进驻视觉中国网站国家版权局?#19981;?#24212;图片公司要健全版权管理机制?#20445;?#20307;现出规范市场秩序保护知识产权的态度和立场

当然这还只是一个引燃点长期以来国内媒体及自媒体人已经与视觉中国有过不少交锋甚至是官司个案中的是非?#28304;?#35201;坚持具体问题具体分析但图片版权市场是否有黑洞?#20445;?#26159;否存在碰瓷式维权的问题创作者平台和使用者等各方的权利边界到底在?#27169;?#30693;识产权保护中的这些问题值得深思

尊重原创和版权这是现代社会的基本共识具体公司经营模式的优劣也不能否定第三方平台在保护知识产权?#27425;来?#20316;者权益中的积极作用这里有两层意思

第一层意思在于尊重版权是有价值的经济学常识告诉我们免?#35757;?#21487;能是最贵?#27169;?#20813;费往往导致无人创作与生产知识产权制度的核心要义正是通过保护创作推动智力产品生产的可?#20013;?#31532;二层意思在于付费平台是有价值的通过中间商撮合交易可以同时激发需求与供给降低市场交易成本事实上今天习惯于为电子书付费在音乐网站视频网站充值会员的年轻人越来越多这本身是对付费商业模式的认可因此当保护知识产权逐渐成共识大家的争论不是需不需要保护而是如何保护不是图片能不能收费而在于如?#38382;?#36153;

换句话说版权意识要以规则意识为支撑这里规则首先是法律规则比如有些平台图片并未经作者授权就上传了甚至有的侵犯肖像权这其实是打着版权旗号侵犯版权其次是商业规则交?#36164;?#22330;明码标价公平公正是底线要求如果是根据使用者公司大小身份高低量身定价事后抬价显然有钓鱼之?#21360;源ˣ?#20170;天国家版权局也专门?#24247;?#22270;片公司要规范版权运营?#25103;?#21512;理维权不?#32654;?#29992;权利说到底?#24247;?#19981;能为手段辩护我们需要用?#25103;?#21512;规的方式来保护知识产权

具体到视觉中国引发的讨论无论是转发黑洞照片还是吐槽视觉中国都应该形成这样的社会共识我们尊重著作权不意味着要纵容不合规的经营方式我们指摘经营方式的问题更不能走到另一个极端损害保护知识产权的社会共识没有一个良性的版权市场不会有版权事业的长足发展这需要多方搭台面?#28304;?#20316;者希望作品被完好保护使用者倾向?#32654;?#23601;用的落差行业龙头平台既要在提升付费意识上下功夫更要在树立规则意识上带好头推动行业风气好转同样?#27169;?#38754;对平台方与使用者之间的张力社会也在呼唤相关部门也应更好厘定规则解决纠纷这也是为什么当国家版权局今日表示将进一步规范图片市场版权秩序?#20445;?#24066;场一致叫好

这些年来中国对于知识产权的保护成绩斐然知识产权被视为完善产权保护制度最重要的内容也是提高中国经济竞争力最大的激励?#20445;?#36825;是全社会共同努力?#24179;?#30340;结果从一年诞生154.2万件发明专利到全社会高度关注一张网络图片的定价这本身就是社会不断前进的证明也正是这个意义上人们聚焦一张图片的使用是为了凝聚共识推动相关制度与规则的完善是为了更好地保护知识产权我们有理由相信那张动用全球8座射电望远镜抓住一年中10天观测窗口的黑洞图片因历史第一而价值连城?#20445;?#32780;由此引发的知识产权大讨论与产权保护意识的提升同样将产生不菲的社会价值

作者何鼎鼎 返回搜狐查看更多

责任编辑

www.nmwa.tw true http://ff63.com/fzf/307645698fqj313745.html report 2148 原标题人民日报评视觉中国质疑是为了更好保护版权图片来源海洛创意首张黑洞照片大概不会想到在它光亮而又模糊的身姿传遍世界之后它在中国舆论场的第二落点居然会是一次有关图片版权的大讨论这张图片的版权本无争议是明确归属于欧洲南方天文台问题在于图片发出不久后国内图片平台视觉中国很快将此图列为编辑图片企业相关负责人公开回复商业使用需付费这显然与版权属于欧洲南方天文台且只要注明出处就可使用的声明
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